Healthy food doesn't have to break the bank.
Families on a tight budget report that the cost of healthy groceries is their biggest barrier to making healthy meals at home. Food skills, like smart shopping, can help overcome that barrier. Cooking Matters at the Store is a free program of the No Kid Hungry campaign that empowers families to stretch their food budgets so their children get healthy meals at home.
- Cooking Matters at the Store for Adults is a guided grocery store tour that teaches low-income adults how to get the most nutrition for their food dollars.
- Cooking Matters at the Store for WIC Parents offers a similar hands-on learning experience but focuses specifically on parents using the Special Supplement Program for Women, Infants, and Children (WIC).
Cooking Matters at the Store is based on over 20 years of experience serving low-income families across the country in our hands-on cooking courses. Courses typically include a field trip to the grocery store, which always proves to be eye-opening for our participants.
In 2010, Share Our Strength spun off the grocery store tour into a standalone program, Cooking Matters at the Store (formerly Shopping Matters). Tours can be led by any individual, in any community, anywhere people shop for food. It includes two specialized curricula - one for adults and one for WIC (Women, Infants and Children) parents.
Read findings from an independent evaluation of Cooking Matters at the Store.
On a Tour
During the 1.5 hour-tour, participants are empowered with four key food skills:
- Reading food labels
- Comparing unit prices
- Finding whole grain foods
- Identifying three ways to purchase produce
Cooking Matters at the Store often ends in the $10 Challenge, an activity where participants use the skills they've just learned to buy a healthy meal for a family of four, for under $10.
Participants take home a booklet with recipes and shopping tips, a reusable grocery bag, and $10 worth of healthy groceries. Learn more about leading a Cooking Matters at the Store tour.